
Film
Generation Like
Thanks to social media, teens are able to directly interact with their culture - celebrities, movies, brands - in ways never before possible. But is that real empowerment? Or do marketers hold the upper hand? Douglas Rushkoff explores how the teen quest for identity has migrated to the web – and exposes the game of cat-and-mouse that corporations are playing with them.
Overview
Thanks to social media, teens are able to directly interact with their culture - celebrities, movies, brands - in ways never before possible. But is that real empowerment? Or do marketers hold the upper hand? Douglas Rushkoff explores how the teen quest for identity has migrated to the web – and exposes the game of cat-and-mouse that corporations are playing with them.
Cast
- Will LymanNarrator (voice)
- Douglas RushkoffSelf
- Fred DurstSelf (archive footage)
- Tyler OakleySelf
- Bonin BoughSelf
- Stephen ColbertSelf (archive footage)
- Charles DuhiggSelf
- Oli WhiteSelf







