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Generation Like

  • 2014
  • TMDB 7.0/10
  • 54m

Thanks to social media, teens are able to directly interact with their culture - celebrities, movies, brands - in ways never before possible. But is that real empowerment? Or do marketers hold the upper hand? Douglas Rushkoff explores how the teen quest for identity has migrated to the web – and exposes the game of cat-and-mouse that corporations are playing with them.

Overview

Thanks to social media, teens are able to directly interact with their culture - celebrities, movies, brands - in ways never before possible. But is that real empowerment? Or do marketers hold the upper hand? Douglas Rushkoff explores how the teen quest for identity has migrated to the web – and exposes the game of cat-and-mouse that corporations are playing with them.

Cast

  • Will LymanNarrator (voice)
  • Douglas RushkoffSelf
  • Fred DurstSelf (archive footage)
  • Tyler OakleySelf
  • Bonin BoughSelf
  • Stephen ColbertSelf (archive footage)
  • Charles DuhiggSelf
  • Oli WhiteSelf

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